On the evening of November 16th, the world will get its first look at Tesla’s next big project: an all-electric semi truck with a rumored range of up to 300 miles. The big question is, does the world actually need this?
Elon Musk certainly thinks so. Earlier this week, he tweeted that the truck would “blow your mind clear out of your skull and into an alternate dimension.” Which seems like a totally fine and not at all hyperbolic way to manage expectations.
But the freight industry seems ambivalent at best. Trucking leaders say they welcome Tesla’s entry into the market, while acknowledging that their industry as a whole is clearly trending toward some form of electrification. But they also point out that truck manufacturers and…