Home Fashion Inside Kanye West’s The Life of Pablo Pop-Up Store

Inside Kanye West’s The Life of Pablo Pop-Up Store



(Getty Images)

Yesterday, when Kanye West tweeted that a new pop-up store featuring The Life of Pablo merch was opening in New York today and throughout the weekend, we predict there would be mayhem—and mayhem there is.

PABLO POP-UP SHOP MARCH 18-20 FRI 4-8 PM SAT SUN 12-8 PM AT 83 WOOSTER IN NYC pic.twitter.com/j1t9Ng5JkO

— KANYE WEST (@kanyewest) March 17, 2016

Even before the doors opened (at 83 Wooster St. in Manhattan’s SoHo neighborhood, in case you’re local), a huge line snaked all the way down the street hours in advance. Some reports say hardcore fans were lining up 24-hours in advance and that when the doors finally did open—the doors themselves were branded with THOP FYI—the overly-excited crowd tried to rush through.

Inside, Yeezy obsessives are able to shop tons of TLOP-branded products, including a $200 denim jacket with the album’s song names scrawled across it and a Robert Kardashian memorial shirt ($400!) that Kanye wore on “Saturday Night Live.”

The pop-up will be open from 12 p.m. until 8 p.m. over the weekend, but in case you don’t live in New York—or you know, lining up all Sunday to buy Kanye merchandise is your idea of a nightmare—keep scrolling to let social media provide you a peek inside the temporary store.

Pablo shirts

A photo posted by @pablopopup on Mar 18, 2016 at 1:54pm PDT


A photo posted by @pablopopup on Mar 18, 2016 at 1:53pm PDT

#hypebeastlive: a look at the merchandise available for purchase inside of the PABLO pop-up shop. pic.twitter.com/OxJiGSesyW

— HYPEBEAST (@HYPEBEAST) March 18, 2016



— KANYE WEST (@kanyewest) March 18, 2016


#hypebeastlive: PABLO pop-up shop at 83 Wooster, NYC. pic.twitter.com/ai5etGlnmu

— HYPEBEAST (@HYPEBEAST) March 18, 2016


Take a look inside @KanyeWest‘s TLOP Pop-Up Shop https://t.co/MV9vv0ZZDN https://t.co/NVNQKwAAv1

— Pitchfork (@pitchfork) March 18, 2016


Kanye’s store features a jacket based on the TLOP notepad, the Donda/Kardashian shirt, more https://t.co/4xrWoD3gFLpic.twitter.com/55i3iqCATy

— Pitchfork (@pitchfork) March 18, 2016

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