Facebook, eyeing TV dollars, rolls out new ad products

By Yasmeen Abutaleb SAN FRANCISCO (Reuters) – Facebook Inc introduced a slate of new advertising products on Sunday, most of which are aimed at luring television advertisers onto the 1.5-billion user social network. The advertising options, most of which will also be available on Facebook-owned Instagram, are designed to take advantage of the social network’s strengths on mobile devices. It has the world’s most popular smartphone app and generates more than three-quarters of its $10 billion-plus in annual ad revenue on phones. Facebook is trying to convince advertisers, especially those…

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